Wordrecon Review - Will This Help Your Keyword Research?
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Overall Rating - 8.5/108.5/10
Summary
Pros : A good feature of this tool is that it enables you to search for keywords from 12 different sources that include search engines, e-commerce sites such as eBay and others like Wikipedia. While this gives an indication of what people are looking for in these platforms, the tool also provides suggestions on words related to your chosen keyword. It allows geo-targeting, which is particularly useful if your marketing is country-specific.
Cons : Unlike other tools like Jaaxy, Wordrecon does not provide number of searches per month for a chosen keyword/phrase or the competition for a chosen keyword.
Having a reliable keyword tool is important, particularly if you are writing content for your websites yourself.
I have used several keyword tools over the years – both free and paid ones. A recent one that I’ve used is Wordrecon, a product by Justin Sardi and Ted Chen. I’ve been using Wordrecon for a few months now to uncover niche ideas, find suggestions for the title or keywords for my content.
What’s Different About Wordrecon? What I Like About It?
Not all keyword tools are created equal. While there are some useful features that I like about this tool, there are also others left to be desired.
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Multiple Sources
One of the best features of Wordrecon, in my opinion, is that you can search for a word or phrase people are looking for in 12 different sources. Yes, not one but 12, as shown in the image taken from my Wordrecon dashboard below.
You can search for keywords that appear in the search engines (Bing, Google, Yahoo, Youtube), e-commerce sites such as Etsy and even sites like Wikipedia.
I mostly use Wordrecon for keyword suggestions for my content. But if you are into video marketing, you can also use it to get ideas for your video titles.
Training on how to use the tool is provided in video format and guides you through the proper use of the tool.
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Uncover Niches
Separate from the training, there is the Tips section that provides suggestions on how you can optimize the tool for best results.
It is suggested that you use open-ended queries in your searches with the use of asterisk ‘*’. This will unlock more keyword suggestions. For instance, in the first query from the table below, instead of just typing in “buy online” in the query, you can use “buy * online”, as if asking “buy what online”.
The system then comes up with multiple suggestions on what people are looking to ‘buy online’ (in alphabetical order), including ‘buy dumbbells online’.
I appreciate that some of us are used to thinking that the more ‘niche’ we are in our keyword research, the better our chances of seeing our content gets ranked in the search engines.
However, when you are stuck with the kind of niche to go into or products to promote, keyword searches using Wordrecon can help to identify the kind of things people are interested in, items they are looking to buy or problems they are seeking solutions to.
So the idea is to start with a broad search and allow the tool to find keywords that you can whittle down later to suit your marketing focus.
Taking the example above, it gives an idea that people are looking to buy dumbbells online. Drilling down further by searching for ‘buy * (asterisk) dumbbells online’, I get :
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Geo-Targeting
Another feature that I like about Wordrecon is that it allows keyword searches by country. This would be good if you are doing local marketing for certain products, programs or services.
What I Don’t Like So Much?
I can’t deny that Wordrecon has its useful features. However, one important ingredient is missing in the mix.
The keyword tool does not provide the number of searches per month for a particular keyword. Therefore although you know that there are people searching for a particular keyword, you can’t tell if the word(s) is worth pursuing.
Optimization
Personally, I use Wordrecon for ideas on titles of my websites’ content. Once I have identified the keywords or phrases that I could use, I would head to the Wealthy Affiliate free keyword tool to determine the number of searches for that chosen keyword and decide if it’s worth pursuing.
Some would ask why I use multiple keyword tools. To me, various tools present different strengths. The different tools that I use serve slightly different purposes for me, although the ultimate aim is to find words that people are searching for.
Do I find it redundant to be using more than one keyword tool ? Honestly, no. The reason is that having more than one tool actually allows me to determine more keyword possibilities, after beginning with a broad search. After all, keywords are the basis of a website’s content.
How to Choose Keywords Towards Conversions?
Hey there Zailinah,
I thought this was a very detailed review. I was wondering how many resources does Jaaxy.com use. I looked into it because you left a link so thought I wanted to ask you more about that as well. 12 sources on wordrecon is pretty amazing, can Jaaxy.com top that?
I am not so sure I understood what you mean with searches per month in the section where you wrote the things you didn’t like about wordrecon. I am pretty new to this so pretty confused. would love an answer 🙂
thank you,
Ben
Sure Ben,
I’ll try to elaborate further about that the issue on searches per month. In using keyword tools, one of the most important factors for any keyword is the number of searches as this would tell us how ‘popular’ it is. The more searches they are, the more ‘popular’ those keywords are.
Jaaxy and the free keyword tool in Wealthy Affiliate gives you the estimated number of searches per month. For e.g., if I were to type “buy dumbbells online” in Jaaxy or the WA free keyword tool, I would find that there are over 100 searches per month for that phrase. However, type that same phrase in Wordrecon and you would get other keyword suggestions without any indication of the number of searches per month.
Apart from number of searches, we also want to consider competition. In short, you want to go for higher number of searches with low competition before you decide to wrap your article on a particular keyword.
Here’s a full explanation on how to choose keywords with low competition.
Thanks for the info. I didn’t know a keyword tool could search Ebay and Amazon. That’s great. But it’s unfortunate that it doesn’t list the number of searches–that’s important.
Yes, Sandra. Using the tool and being able to find what people are searching for in eBay or Amazon, I believe would help business owners with products to sell. Particularly if you can fill in the gap of people’s needs, then voila! you would be on your way to success.
And yes, that part about not knowing the number of searches – that’s a sticking point for me.
Thanks for the great article. I find it interesting that you would use more than one keyword tool. Wordrecon sounds like a great tool to use, other than there are no number of searches per month for a keyword, so you are in the dark as far as knowing how popular a particular word is. How does the price compare to say Jaaxy per month I wonder?
Yes Dave,
When I started out with WA, I use the free keyword tool provided. But then I realize that Jaaxy offers more features, so I went ahead and use that.
Apart from giving you results in the search engines, Wordrecon provides you information on what people are searching for in say Youtube, Ebay. So if you use a lot of those platforms in your business, then you might want to consider Wordrecon. But as I discussed in the article, the downside is that there are no number of searches nor competition provided in Wordrecon.
Pricing : Jaaxy (Pro) is at $19, Jaaxy (Enterprise) is priced at $49 and Wordrecon is $37.
Hope that helps:)